About the Optical Management Program
One of the biggest pain points that IECPs continually face is effective management of their optical, which is why PECAA is proud to offer members a dedicated advisor to help assist in this critical area!
Working with Kayla Groves, Optical Business Advisor at PECAA, PECAA Max members can now access a customized approach to analyze their optical, helping to find ways to increase optical profits by exploring the current frame selection and lens options. In addition, Kayla can help with making better buying decisions to maximize managed vision care, implementing frame board management, strategizing pricing/selling strategies, and helping to train staff members. The Optical Advising program aims to assist you in every step to a profitable and thriving optical business, including the following key areas:
We take a customized approach to analyzing your optical and finding ways to help increase optical profits by exploring the current frame selection and lens options. We also help you make better buying decisions to maximize managed vision care.
Get help with your frameline selection and implement a mark-up strategy that increases your bottom line. We can help your practice reach its full revenue potential by streamlining the frame buying process.
Training staff members is time-consuming. Your Optical Management Advisor has implemented a program to take the guessing work out of pricing and help your staff members learn the critical elements to help educate your patients on the best available products your practice offers. Kayla will help implement a customized selling strategy for your practice to help maximize profits and train staff members on how to present those packages to your patients.
Meet Your Advisor:
Kayla is a highly accomplished eye care professional with over 14 years of experience in the Optical industry. She has successfully run several Optometry practices, including her own private practice, and she has had the opportunity to work one-on-one with hundreds of Optometry practices. Kayla specializes in optical management and can help you with all your optical needs.
In her free time, she enjoys spending time with her family, traveling, and writing.
Want to book a meeting with Kayla?
Guidance from our Member Business Advisors is complimentary for PECAA Members. Join PECAA today to learn more!
Already a PECAA member? Sign in here and visit our Member Marketing Resources page to book time with Kayla.
