Peer-to-Peer Dinner: Spokane, WA

Anthony's 510 N Lincoln Ste, Spokane, WA, United States

Maximizing the Patient Experience Many companies have made customer experience the top priority in their business for a simple reason; happy customers make loyal customers and loyal customers drive higher revenues. The challenges are implementing and delivering this strategy successfully. Among the topic points we'll discuss together: Winning the first impression Delivering a successful patient […]

Peer-to-Peer Dinner: San Diego, CA

iFly 2385 Camino Del Rio N, San Diego, CA, United States

Open Forum For our upcoming Peer to Peer dinner we'll gather at ifly - the Indoor Skydiving facility. Our evening will start reception style with a brief presentation from our vendor sponsor. Next, we'll suit up and be professionally guided through the "skydiving" process where everyone has a turn. Afterwards, we'll regroup for dinner and conversation. The […]

Selling Strategies Workshop: Scottsdale, AZ

Scottsdale Marriott Suites Old Town 7375 East 3rd Ave, Scottsdale, AZ, United States

Selling Strategies Workshop While 70 percent of patients report having their eye exam performed by an independent eye care professional, only 46 percent of patients reported to purchasing their eyewear from them. Patients have more choices for purchasing than ever before, and this shows approximately 1 in 3 patients walk out without purchasing from their […]

Peer-to-Peer Dinner: Portland, OR

Headwaters at the Heathman Hotel 1001 SW Broadway, Portland, OR, United States

KPI's & Financial Analysis While sometimes our "gut perceptions" of how our practices are performing can be on the mark, certain salient aspects often capture our attention more than others. It may seem - anecdotally - that contact lens fittings are on the uptick, or that a certain demographic of customer is dropping off a […]

Merchandising & Marketing Workshop: Las Vegas, NV

Suncoast Hotel Casino 9090 Alta Drive, Las Vegas, NV, United States

Merchandising & Marketing Your Optical Workshop According to the MBA Practice Profile, frame, lens, and contact lens sales account for 60 percent of total revenue, making it the largest single source of revenue in an independent optometric practice. When lens products and frame inventory is strategic, the optical can be a profit center. On the […]

Billing & Coding Workshop: Portland, OR

DoubleTree Hilton Portland 9575 SW Locust Street, Tigard, OR, United States

Billing & Coding Workshop Led by PECAA Billing & Coding Advisor Teri Thurston, this two day Member-only workshop is free to attend and will include plenty of education and hands on interactive application to apply what you have learned. Together, we will explore revenue cycle challenges and design best practice solutions to easily implement into your practice. […]

Peer-to-Peer Dinner: Palo Alto, CA

The Sea (By Alexander's Steakhouse) 4269 El Camino Real, Palo Alto, CA, United States

Financial Success Through Billing & Coding We know the revenue cycle is one of the financial pillars in any optometric business and that capturing all earned revenue in a timely fashion is essential. It can be a challenge to recognize opportunities within the day-to-day operations that may cause delayed payments or loss of revenue. However, through […]

Peer-to-Peer Dinner: Jacksonville, FL

III Forks 9822 Tapestry Park Circle, Jacksonville, FL, United States

Knowing Your Numbers (KPIs) Our so-called "gut perceptions" of how our practices are performing may or may not be on the mark. Certain activities may capture our attention more than others. We may think contact lens fittings are on the uptick, or that we're not seeing as many new patients as before, when in fact […]

Peer-to-Peer Dinner: Orlando, FL

Topgolf - Orlando 9295 Universal Blvd, Orlando, FL, United States

Open Forum For our upcoming Orlando dinner, our venue will be Topgolf! We'll begin in a private room to conduct the business end of things with our vendor presentation and PECAA news. Next, we'll move to our own reserved area where we can sit, relax, converse, enjoy dinner... and of course, if you like, drive […]

Peer-to-Peer Dinner: Seattle, WA

Ruth Chris - Seattle 727 Pine Street, Seattle, WA, United States

Integrated Eye Care Initiative *Please note that this dinner is at capacity and we are no longer accepting RSVP's.  We are now on the cusp of the second wave of healthcare reform being driven by the 21st Century Cures Act and the transition from fee-for-service to outcome-based care. The definition of success under outcome-based care […]