Merchandising & Marketing Workshop: Spokane, WA
The Davenport Grand 333 West Spokane Falls Blvd, Spokane, WA, United StatesMerchandising & Marketing Your Optical Workshop According to the MBA Practice Profile, frame, lens, and contact lens sales account for 60 percent of total revenue, making it the largest single source of revenue in an independent optometric practice. When lens products and frame inventory is strategic, the optical can be a profit center. On the […]
Peer-to-Peer Dinner: Phoenix, AZ
The Gladly 2201 E Camelback Rd, Phoenix, AZ, United StatesKeeping Your Office Up-to-Date & Making a Great Impression! Discussion Outline: Our profession practices within the realm of science and medicine, while our offices also operate in the fashion world of eyewear and accessories. How do we best appoint our offices to impress upon our customers that we operate modern medical facilities as well as […]
Selling Strategies Workshop: Seattle, WA
Courtyard by Marriott Seattle/Bellevue Downtown 11010 NE 8th Street, Bellevue, WA, United StatesSelling Strategies Workshop While 70 percent of patients report having their eye exam performed by an independent eye care professional, only 46 percent of patients reported to purchasing their eyewear from them. Patients have more choices for purchasing than ever before, and this shows approximately 1 in 3 patients walk out without purchasing from their […]
Peer-to-Peer Dinner: Fargo, ND
Hotel Donaldson 101 Broadway N., Fargo, ND, United StatesBest Practices Discussion Outline: For our upcoming Fargo dinner we'll enjoy a good meal and discuss best practices as applied to a wide range of activities. Our topic points will include: Marketing: Internal and External. What works and doesn't in social media, newspapers, radio & TV Metrics that you track: Gross Production (daily/weekly/monthly), Revenue Per […]
Member Appreciation Family Dinner: Midway, UT
Zermatt Resort - Carousel Patio 784 West Resort Drive, Midway, UT, United StatesMember Appreciation Family Dinner We hope you will join us at the Zermatt Resort in Midway, UT around the UOA Annual Convention for our Member Appreciation Family Dinner! Bring your staff, family and little ones for a casual evening with PECAA and connect with your fellow PECAA Utah Members. A barbecue buffet dinner will be […]
Peer-to-Peer Dinner: Beverly Hills, CA
Lawry's Prime Rib 100 N La Cienega Blvd, Beverly Hills, CA, United StatesThe Future of Optometry Discussion Outline: Where is optometry going and are you optimistic for the future? How do you envision your practice’s path going forward? Let's discuss strategies not only to sustain our practices, but help them thrive! Our topic points include: Online challenges: Refractions, Glasses, and Contact Lenses. Is Telemedicine right for you? […]
Business Education Workshop: Anchorage, AK
Anchorage Marriott Downtown 820 West 7th Avenue, Anchorage, AK, United StatesBusiness Education Workshop We hope you will join us for an upcoming Business Education Workshop on Tuesday, June 11, 2019 from 7:15am - 1:15pm in Anchorage, AK. This half-day free event is open to both doctors and staff. Learn from powerful speakers on topics that will help inform you about several different areas of your business. Breakfast and lunch will […]
Peer-to-Peer Dinner: Costa Mesa, CA
AnQi @ South Coast Plaza 3333 S Bristol Street, Costa Mesa, CA, United StatesMaximizing the Patient Experience Discussion Outline: Many companies have made customer experience the top priority in their business for a simple reason; happy customers make loyal customers and loyal customers drive higher revenues. The challenges are implementing and delivering this strategy successfully. Among the topic points we'll discuss together: Winning the first impression Delivering a […]
Peer-to-Peer Dinner: San Diego, CA
Gordon Biersch - San Diego 5010 Mission Center Road, San Diego, CA, United StatesUnderstanding How Your Practice Can Benefit from PECAA Business Advisors Discussion Outline: During this meeting, PECAA’s Business & Financial Advisor, Tyler Judkins, will teach attendees about what things to look for when looking at a profit and loss statement. He will also touch on the different types of metrics that practices should be paying attention […]
Peer-to-Peer Dinner: Kennewick, WA
Twigs 1321 N Columbia Center Blvd #901A, Kennewick, WA, United StatesOpen Forum Discussion Outline: During our upcoming meeting, we'll enjoy a good meal together as we catch up on local and national industry news. We'll also provide updates on the recent PECAA Annual Meeting, as well as highlight new PECAA Vendor Partners and programs. This dinner is open to doctors and 1-2 key staff Members. […]
