Merchandising & Marketing Workshop: Las Vegas, NV
Suncoast Hotel Casino 9090 Alta Drive, Las Vegas, NV, United StatesMerchandising & Marketing Your Optical Workshop According to the MBA Practice Profile, frame, lens, and contact lens sales account for 60 percent of total revenue, making it the largest single source of revenue in an independent optometric practice. When lens products and frame inventory is strategic, the optical can be a profit center. On the […]
Billing & Coding Workshop: Portland, OR
DoubleTree Hilton Portland 9575 SW Locust Street, Tigard, OR, United StatesBilling & Coding Workshop Led by PECAA Billing & Coding Advisor Teri Thurston, this two day Member-only workshop is free to attend and will include plenty of education and hands on interactive application to apply what you have learned. Together, we will explore revenue cycle challenges and design best practice solutions to easily implement into your practice. […]
Peer-to-Peer Dinner: Palo Alto, CA
The Sea (By Alexander's Steakhouse) 4269 El Camino Real, Palo Alto, CA, United StatesFinancial Success Through Billing & Coding We know the revenue cycle is one of the financial pillars in any optometric business and that capturing all earned revenue in a timely fashion is essential. It can be a challenge to recognize opportunities within the day-to-day operations that may cause delayed payments or loss of revenue. However, through […]
Peer-to-Peer Dinner: Jacksonville, FL
III Forks 9822 Tapestry Park Circle, Jacksonville, FL, United StatesKnowing Your Numbers (KPIs) Our so-called "gut perceptions" of how our practices are performing may or may not be on the mark. Certain activities may capture our attention more than others. We may think contact lens fittings are on the uptick, or that we're not seeing as many new patients as before, when in fact […]
Peer-to-Peer Dinner: Orlando, FL
Topgolf - Orlando 9295 Universal Blvd, Orlando, FL, United StatesOpen Forum For our upcoming Orlando dinner, our venue will be Topgolf! We'll begin in a private room to conduct the business end of things with our vendor presentation and PECAA news. Next, we'll move to our own reserved area where we can sit, relax, converse, enjoy dinner... and of course, if you like, drive […]
Peer-to-Peer Dinner: Seattle, WA
Ruth Chris - Seattle 727 Pine Street, Seattle, WA, United StatesIntegrated Eye Care Initiative *Please note that this dinner is at capacity and we are no longer accepting RSVP's. We are now on the cusp of the second wave of healthcare reform being driven by the 21st Century Cures Act and the transition from fee-for-service to outcome-based care. The definition of success under outcome-based care […]
Peer-to-Peer Dinner: Pittsburgh, PA
Ditkas One Robinson Plaza, Building 1, Pittsburgh, PA, United StatesOpen Practice Management Forum Please join us for an open forum discussion with Dr. Jerry Sude on clinical and business strategies and efficiencies in your practice. Dr. Sude served as Chairperson and CEO of ODX Excellence prior to its merger with PECAA. He is now President of Novus Clinic - a 5 location MD, OD […]
Peer-to-Peer Dinner: Honolulu, HI
Ruth's Chris - Honolulu 500 Ala Moana Blvd Suite 6C, Honolulu, HI, United StatesIntegrated Eye Care Initiative We are now on the cusp of the second wave of healthcare reform being driven by the 21st Century Cures Act and the transition from fee-for-service to outcome-based care. The definition of success under outcome-based care is different than it was under fee-for-service and is continually evolving. With all of the […]
Peer-to-Peer Dinner: Salt Lake City, UT
Bambara @ Kimpton Hotel Monaco 15 W 200 S, Salt Lake City, UT, United StatesVision Insurance: Pros & Cons Vision insurance plays a role in just about every eyecare practice, even if you are not directly contracted. Navigating the coverage and benefit structure of each plan can be a challenge. Today, patients have even more choices for purchasing than ever before, making our understanding of vision plans increasingly more […]
Webinar: The 4 Essentials of Increasing Patient Lifetime Value
The 4 Essentials of Increasing Patient Lifetime Value Date & Time: Thursday, November 14, 2019 | 10:00am - 11:00am Pacific Presented by: Josh Rich, Innexus by Innereactive Course Description: Long term practice growth requires more than just attracting new patients. Walk away with the formula for improving all four key areas of marketing influence within […]









