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X-WR-CALNAME:PECAA | Professional Eye Care Associates of America
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X-WR-CALDESC:Events for PECAA | Professional Eye Care Associates of America
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BEGIN:VTIMEZONE
TZID:UTC
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TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20190101T000000
END:STANDARD
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BEGIN:VEVENT
DTSTART;TZID=UTC:20190501T183000
DTEND;TZID=UTC:20190501T210000
DTSTAMP:20260424T023928
CREATED:20190319T232655Z
LAST-MODIFIED:20190319T232655Z
UID:19244-1556735400-1556744400@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Portland\, OR
DESCRIPTION:Billing & Coding\nDiscussion Outline:\nOur topic is central to any practice’s operations: Billing and Coding. It’s critical to cash flow\, customer satisfaction\, and a practice’s bottom line. Teri Thurston\, PECAA’s Billing and Coding Advisor\, will lead our discussion. Topic points include: \n\nWhat major billing and coding changes are on the horizon?\nDoes your practice bill in-house or outsource your billing?\nTraining: What courses has your practice taken advantage of?\nWhat approaches are successful in obtaining patient data prior to the appointment time?\nWhat resources are helpful when determining eligibility and insurance benefits?\nDoes staff determine both medical and vision eligibility and benefits for each visit? Even if the patient schedules for a vision exam?\nDo you code each visit and then submit to your biller\, or do you have someone else in the office do the coding for you?\nDo you have a process to check your coding and chart for errors on a regular basis in-house?\n\nThis dinner is open to doctors and staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-portland-q219/
LOCATION:Revolution Hall\, 1300 SE Stark St\, Portland\, OR\, 97214\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/peer-to-peer-dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190430T183000
DTEND;TZID=UTC:20190430T210000
DTSTAMP:20260424T023928
CREATED:20190321T230359Z
LAST-MODIFIED:20190321T230359Z
UID:19320-1556649000-1556658000@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Eagan\, MN
DESCRIPTION:Avoiding Professional Burnout\nDiscussion Outline:\nRegardless of our specific roles at our practices\, daily demands and stresses can start to take a toll\, diminishing our performance and well being if left unattended. Together\, we’ll discuss ways to stay strong and avoid professional burnout\, including: \n\nWhat are strategies we can use to avoid burnout?\nSchedules: How many days or hours a week do we work?\nHow often do we take a vacation or time away from work\, and for how long?\nHow do we budget time for administrative duties so we can concentrate on them?\nAnd other discussion points along similar lines.\n\nThis dinner is open to doctors and office managers.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-mn-q219/
LOCATION:Jensen’s\, 3840 Rahn Rd\, Eagan\, MN\, 55122\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-catering-food-89562044.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190430T071500
DTEND;TZID=UTC:20190430T122500
DTSTAMP:20260424T023928
CREATED:20190228T072330Z
LAST-MODIFIED:20190307T060338Z
UID:18926-1556608500-1556627100@portal.pecaa.com
SUMMARY:Selling Strategies Workshop: San Antonio\, TX
DESCRIPTION:Selling Strategies Workshop\nWhile 70 percent of patients report having their eye exam performed by an independent eye care professional\, only 46 percent of patients reported to purchasing their eyewear from them. Patients have more choices for purchasing than ever before\, and this shows approximately 1 in 3 patients walk out without purchasing from their independent eye care professional. While most optometry and opticianry training focuses on the clinical and technical aspects of the industry\, few include formal sales and retail training. Since frame\, lens\, and contact sales account for an average of 60% of an optometric office’s total revenue\, this is a major problem that needs solving. \nWe invite Doctors\, Managers\, Spectacle Opticians\, Contact Lens Opticians and Paraoptometric Technicians to a half-day Selling Workshop designed to provide specific strategies to help you win the online retail battle and teaches specific ways to differentiate your business while giving patients a reason to buy from you – not online. Training also includes specific verbiage and scripting to better communicate vision solutions to patients and overcome their purchasing hesitation\, while helping better understand the business aspects to operate more efficiently and cost-effectively. \nThe workshop is open to PECAA Members & non-Members and is 100% free to attend. Earn four hours of COPE & ABO credit. \nWe hope to see you there! \nREGISTER NOW \nVIEW AGENDA
URL:https://portal.pecaa.com/event/selling-strategies-workshop-sanantonio/
LOCATION:Courtyard by Marriott Riverwalk\, 207 N Saint Mary's Street\, San Antonio\, TX\, 78205\, United States
CATEGORIES:Regional Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190429T071500
DTEND;TZID=UTC:20190429T115500
DTSTAMP:20260424T023928
CREATED:20190228T073209Z
LAST-MODIFIED:20190307T060020Z
UID:18932-1556522100-1556538900@portal.pecaa.com
SUMMARY:Optical Merchandising Workshop: Baton Rouge\, LA
DESCRIPTION:Optical Merchandising Workshop\nAccording to the MBA Practice Profile\, frame\, lens\, and contact lens sales account for 60 percent of total revenue\, making it the largest single source of revenue in an independent optometric practice. When lens products and frame inventory is strategic\, the optical can be a profit center. On the contrary\, when there is no form of inventory management\, merchandising\, or marketing in place\, some of the important choices required for success are not made consciously. \nWe invite Doctors\, Managers\, Spectacle Opticians\, Contact Lens Opticians and Paraoptometric Technicians to a half-day Optical Merchandising Workshop designed to give attendees a better understanding on the process of merchandising\, creating compelling frame displays and managing frame inventory in order to maximize profitability. \nThe workshop is open to PECAA Members & non-Members and is 100% free to attend. Earn four hours of COPE & ABO credit. \nWe hope to see you there! \nREGISTER NOW \nVIEW AGENDA
URL:https://portal.pecaa.com/event/optical-merchandising-workshop-batonrouge/
LOCATION:Renaissance Baton Rouge Hotel\, 7000 Bluebonnet Boulevard\, Baton Rouge\, LA\, 70810\, United States
CATEGORIES:Regional Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190425T183000
DTEND;TZID=UTC:20190425T210000
DTSTAMP:20260424T023928
CREATED:20190323T012154Z
LAST-MODIFIED:20190323T012154Z
UID:19326-1556217000-1556226000@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Spokane\, WA
DESCRIPTION:Financial Success Through Billing & Coding\nDiscussion Outline:\nWe know the revenue cycle is one of the financial pillars in any optometric business and that capturing all earned revenue in a timely fashion is essential. It can be a challenge to recognize opportunities within the day-to-day operations that may cause delayed payments or loss of revenue. However\, through denial prevention\, 90% of all payment delays can be eliminated! \nDuring this dinner\, we will be discussing ideas on how to maximize reimbursements through strategic billing and coding techniques. You will be equipped to look for opportunities within your unique practice workflow to increase cash flow. Topic points include: \n\nFirst line of defense is collecting patient information and insurance verification\nTune into the coding elements that drive reimbursement\nIndividual medical and vision plans policies can vary\nOther opportunities to enhance revenue\n\nPECAA Billing & Coding Advisor Teri Thurston will lead our discussion. \nThis dinner is open to doctors and 2-3 key staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-spokane-q219/
LOCATION:Steam Plant\, 159 South Lincoln\, Spokane\, WA\, 99201\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/07/ptp-dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190425T183000
DTEND;TZID=UTC:20190425T210000
DTSTAMP:20260424T023928
CREATED:20190323T011801Z
LAST-MODIFIED:20190323T011801Z
UID:19323-1556217000-1556226000@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Tulsa\, OK
DESCRIPTION:Maximizing Your PECAA Benefits\nDiscussion Outline:\nAs PECAA grows\, the breadth of Member benefits continues to expand as well. At our upcoming Peer to Peer dinner\, we’ll take a few moments to review PECAA’s past\, then focus on the latest vendor partner developments and cover the many other benefits that can add value to your practice. Please join us for an evening of great food and conversation\, including: \n\nPECAA Origins: Three ODs; one vision for private optometric practice\nConsulting: How PECAA’s Member Business Advisor (MBA) team assists Members\nTraining: New resources to empower your staff and in turn\, your practice\nConnect: Building community the PECAA way\n\nPECAA Practice Operations Advisor Jenny Wiley will be in attendance at the dinner and is able to answer any Member questions. \nThis dinner is open to doctors and 2-3 key staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-tulsa-q219/
LOCATION:Palace Cafe\, 1301 E 15th St\, Tulsa\, OK\, 74120\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-Dinner-Dining-Wine-Cheers-Part-118511204-e1663190023891.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190424T183000
DTEND;TZID=UTC:20190424T210000
DTSTAMP:20260424T023928
CREATED:20190321T225102Z
LAST-MODIFIED:20190321T225102Z
UID:19318-1556130600-1556139600@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Oklahoma City\, OK
DESCRIPTION:Performance Reviews & Strategies\nDiscussion Outline:\nPerformance reviews present opportunities and challenges. On one hand\, reviews are the primary vehicle for an employer and employee to engage in a disciplined\, in-depth meeting of minds on the working relationship. On the other hand\, if not carried out properly\, they may actually lead to misunderstandings that lower morale and reduce an employee’s motivation. \nAt our upcoming dinner\, we’ll be joined by PECAA’s Jenny Wiley\, Practice Operations Advisor\, as we discuss strategies for conducting performance reviews that benefit both employer and employee. What works\, and what are the pitfalls to avoid? We hope you will join us for good food and conversation. \nThis dinner is open to doctors and anyone that handles human resources for the practice. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-okc-q219/
LOCATION:Mahogany Prime Steakhouse – OKC\, 145 W Sheridan Ave\, Oklahoma City\, OK\, 73102\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/02/bigstock-Business-People-Meeting-Eating-137506574-e1663109065501.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190424T183000
DTEND;TZID=UTC:20190424T210000
DTSTAMP:20260424T023928
CREATED:20190315T034949Z
LAST-MODIFIED:20190315T034949Z
UID:19178-1556130600-1556139600@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Columbus\, OH
DESCRIPTION:Open Forum & Topgolf!\nWe’ll be mixing it up a little for our upcoming Columbus dinner! Our venue will be Topgolf. We’ll begin in a private room to conduct the business end of things (vendor presentation and PECAA news). Next\, we’ll move to our own reserved area where we can sit\, relax\, converse\, and enjoy dinner… and of course\, if you like\, drive some golf balls! Tyler Judkins\, PECAA Business & Financial Advisor\, will be on hand to talk PECAA and private practice – in the office and on the links! \nThis dinner is open to all doctors and 1-2 staff members per practice. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-houston-q219-2/
LOCATION:Topgolf – Columbus\, 2000 IKEA Way\, Columbus\, OH\, 43240\, United States
CATEGORIES:Peer to Peer Dinners
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190423T183000
DTEND;TZID=UTC:20190423T210000
DTSTAMP:20260424T023928
CREATED:20190315T045352Z
LAST-MODIFIED:20190315T045352Z
UID:19197-1556044200-1556053200@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: San Antonio\, TX
DESCRIPTION:Understanding the Basics of Financial Analysis\nDiscussion Outline:\nOur “gut perceptions” of how our practices are performing are sometimes on the mark\, yet often certain salient aspects capture our attention more than others. It may seem – anecdotally – that contact lens fittings are on the uptick\, or that a certain demographic of customer is dropping off a bit\, etc.\, when in fact other unseen trends are impacting our businesses more. \nMuch of the answer lies in tracking our practices’ Key Metrics. Using consistent benchmarks facilitates reasoned decision making that responds to our true strengths and weaknesses in the marketplace. At our upcoming dinner we’ll discuss: \n\nTypes of Metrics: Revenue\, Optical\, Staffing\, Clinical.  How do we best understand and group them?\nNational metric averages versus Texas metric averages.\nTools to record key metrics in real time\, including those in the PECAA portfolio (e.g. Glimpse) that support more accurate and meaningful tracking.\nThe bottom line: using your metrics to improve the future performance of your practice.\n\nThis dinner is open to doctors and 1-2 key staff members. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-sanantonio-q219/
LOCATION:Ruth Chris – San Antonio\, 17803 La Cantera Terrace\, San Antonio\, TX\, 78256\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190423T160000
DTEND;TZID=UTC:20190423T170000
DTSTAMP:20260424T023928
CREATED:20190307T061756Z
LAST-MODIFIED:20190307T061756Z
UID:19024-1556035200-1556038800@portal.pecaa.com
SUMMARY:Advanced Office Manager Certification Course
DESCRIPTION:Advanced Office Manager Certification Course\nDate & Time: Begins Tuesday\, April 23\, 2019  |  4:00pm – 5:00pm Pacific\nPresented by: Valerie Manso\, OD Excellence Director of Staff Education \nCourse Description:\n\n\nYou are invited to an exclusive course accredited by the University of Houston\, College of Optometry. This course is aimed at providing a solid base of skills and understanding on the basics of managing an Independent Optometric practice. \nUnlock your potential at the Advanced Office Manager Certification Course\, which is the first of its kind to feature education\, testing\, certification and continued enhancement and support. The AOMCC will teach you 3 key management techniques to further enhance your skillset. You will also be introduced to the concept of the Net Promoter Score (NPS) – a tool to measure a customer’s willingness to recommend a company’s products or services to others. \n\n\n\nThe Advanced OMCC is recommended for graduates of the original OMCC; seasoned managers and others who already have a significant management background\, but did not take the original OMCC. In the event the seasoned manager would like to have the OMCC credential\, he/she can review the OMCC records and take the test. If successful\, he/she would be awarded the original OMCC certification. If you have not yet taken the original OMCC and would like to take that course first\, please contact our offices for further details at info@pecaa.com.  \nThe Advanced OMCC will consist of 6 webinars that will begin on April 23. The following webinars will take place on April 30\, May 22\, May 29\, June 19 and June 26. The webinar sessions will be held from 4:00pm – 5:00pm Pacific Time. \nThe cost is $495 for Members\, and $795 for non-Members. Registered participants will receive a GoToWebinar Invitation for the series of 6 webinars. \n\nLEARN MORE \nREGISTER NOW
URL:https://portal.pecaa.com/event/webinar-aomcc-2019/
LOCATION:WA
CATEGORIES:Webinars,Regional Events
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/08/webinar-image.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190423T100000
DTEND;TZID=UTC:20190423T110000
DTSTAMP:20260424T023928
CREATED:20190326T060835Z
LAST-MODIFIED:20190409T032336Z
UID:19344-1556013600-1556017200@portal.pecaa.com
SUMMARY:Webinar: Pizza on PECAA! Maximizing Your PECAA Benefits
DESCRIPTION:Pizza on PECAA! Maximizing Your PECAA Membership Benefits\nDate & Time: Tuesday\, April 23\, 2019  |  10:00am – 11:00am Pacific\nPresented by: Sara Campbell\, Membership Manager\, PECAA \nCourse Description: \nAs PECAA grows\, the breadth of member benefits continues to expand as well. During this webinar\, we’ll take a few moments to review PECAA’s past\, then focus on the latest vendor partner developments and cover the many other benefits that can add value to your practice. \nPlease join us for an informative webinar including: \n\nPECAA Origins: Three ODs; one vision for private practice optometry\nConsulting: How PECAA’s Member Business Advisory (MBA) team helps members\nTraining: New resources to empower your staff\, and in turn your practice\nConnect: Building community the PECAA way\n\nPlus\, enjoy pizza on PECAA for your office to enjoy during the webinar! PECAA will reimburse up to $50 for lunch for your office.* \n*Reimbursements will be provided for PECAA and OD Excellence Member practices only. Reimbursement details will be provided during the webinar.  \nREGISTER NOW
URL:https://portal.pecaa.com/event/pizza-on-pecaa/
LOCATION:WA
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2019/03/bigstock-169920449-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190422T183000
DTEND;TZID=UTC:20190422T210000
DTSTAMP:20260424T023928
CREATED:20190315T045041Z
LAST-MODIFIED:20190315T045041Z
UID:19193-1555957800-1555966800@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Austin\, TX
DESCRIPTION:Understanding the Basics of Financial Analysis\nDiscussion Outline:\nOur “gut perceptions” of how our practices are performing are sometimes on the mark\, yet often certain salient aspects capture our attention more than others. It may seem – anecdotally – that contact lens fittings are on the uptick\, or that a certain demographic of customer is dropping off a bit\, etc.\, when in fact other unseen trends are impacting our businesses more. \nMuch of the answer lies in tracking our practices’ Key Metrics. Using consistent benchmarks facilitates reasoned decision making that responds to our true strengths and weaknesses in the marketplace. At our upcoming dinner we’ll discuss: \n\nTypes of Metrics: Revenue\, Optical\, Staffing\, Clinical.  How do we best understand and group them?\nNational metric averages versus Texas metric averages.\nTools to record key metrics in real time\, including those in the PECAA portfolio (e.g. Glimpse) that support more accurate and meaningful tracking.\nThe bottom line: using your metrics to improve the future performance of your practice.\n\nThis dinner is open to doctors and 1-2 key staff members. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-austin-q219/
LOCATION:Fleming’s Prime Steakhouse – The Domain\, 11600 Century Oaks Terrace\, Ste 140\, Austin\, TX\, 78758\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/07/peer-to-peer-dinner-table-e1663190121362.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190418T183000
DTEND;TZID=UTC:20190418T210000
DTSTAMP:20260424T023928
CREATED:20190315T035548Z
LAST-MODIFIED:20190315T035548Z
UID:19182-1555612200-1555621200@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Jacksonville\, FL
DESCRIPTION:Merchandising\, Capture Rate & Vision Plan Optimization\nDiscussion Outline:\nPlease join us for our first ever Jacksonville Peer to Peer dinner!  Topic-wise we’ll be following up on themes presented during our recent Jacksonville Optical Selling Workshop. Among the points we’ll discuss together: \n\nMerchandising: What specific strategies are especially suited for our region?\nCapture Rate: Based on our experiences\, what strategies have helped us convert patients into optical customers?\nVision Plan Optimization: Tips on how to achieve greater success working with Vision Plans\nAnd More!\n\nTyler Judkins\, PECAA Business & Financial Advisor\, will be at the dinner and is able to answer any Member questions you may have. \nThis dinner is open to doctors and staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-jacksonville-q219/
LOCATION:Seasons 52 – Jacksonville\, 5096 Big Island Dr\, Jacksonville\, FL\, 32246\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/peer-to-peer-image-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190418T100000
DTEND;TZID=UTC:20190418T110000
DTSTAMP:20260424T023928
CREATED:20190319T233529Z
LAST-MODIFIED:20190319T233529Z
UID:19247-1555581600-1555585200@portal.pecaa.com
SUMMARY:Webinar: Embracing New Technology: Avoiding the Feature Trap
DESCRIPTION:Embracing New Technology: Avoiding the Feature Trap\nDate & Time: Thursday\, April 18\, 2019  |  10:00am – 11:00am Pacific\nPresented by: Alan Burt\, VSP \nCourse Description: \nIntegrating new lens technologies into your practice can help differentiate your Patient Experience\, but is your lens partner providing all of the support you really need? All too often lens manufacturers deliver their products with a fanfare of feature-centric marketing hype\, instead of meaningful product support; this webinar will help you to understand the type of training and support your lens partner should be providing with their new lens technology\, and how you can use this to maximize the benefit to your practice. \nREGISTER NOW
URL:https://portal.pecaa.com/event/embracing-new-technology/
LOCATION:WA
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/Webinar-Header-Image.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190418T071500
DTEND;TZID=UTC:20190418T115500
DTSTAMP:20260424T023928
CREATED:20190228T071915Z
LAST-MODIFIED:20190307T060428Z
UID:18922-1555571700-1555588500@portal.pecaa.com
SUMMARY:Selling Strategies Workshop: Kansas City\, MO
DESCRIPTION:Selling Strategies Workshop\nWhile 70 percent of patients report having their eye exam performed by an independent eye care professional\, only 46 percent of patients reported to purchasing their eyewear from them. Patients have more choices for purchasing than ever before\, and this shows approximately 1 in 3 patients walk out without purchasing from their independent eye care professional. While most optometry and opticianry training focuses on the clinical and technical aspects of the industry\, few include formal sales and retail training. Since frame\, lens\, and contact sales account for an average of 60% of an optometric office’s total revenue\, this is a major problem that needs solving. \nWe invite Doctors\, Managers\, Spectacle Opticians\, Contact Lens Opticians and Paraoptometric Technicians to a half-day Selling Workshop designed to provide specific strategies to help you win the online retail battle and teaches specific ways to differentiate your business while giving patients a reason to buy from you – not online. Training also includes specific verbiage and scripting to better communicate vision solutions to patients and overcome their purchasing hesitation\, while helping better understand the business aspects to operate more efficiently and cost-effectively. \nThe workshop is open to PECAA Members & non-Members and is 100% free to attend. Earn four hours of COPE & ABO credit. \nWe hope to see you there! \nREGISTER NOW \nVIEW AGENDA
URL:https://portal.pecaa.com/event/selling-strategies-workshop-kansascity/
LOCATION:Marriott Kansas City Overland Park\, 10800 Metcalf Avenue\, Overland Park\, KS\, 66210\, United States
CATEGORIES:Regional Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190417T183000
DTEND;TZID=UTC:20190417T210000
DTSTAMP:20260424T023928
CREATED:20190315T044232Z
LAST-MODIFIED:20190315T045110Z
UID:19191-1555525800-1555534800@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Kihei\, HI
DESCRIPTION:Minimally Invasive Glaucoma Surgery\n(One Hour CE – Hawaii Optometric Board Approval Pending)\nDr. Wong will explore Minimally Invasive Glaucoma Surgery\, focusing on new options with discussion of clinical experience and results using multiple MIGS devices. \nAfter this\, we’ll review Interesting Cases and Conundrums with a presentation and discussion of several uncommon ocular disorders\, with diagnosis\, treatment and management. We’ll cover topics such as ocular trauma\, eyelid tumors\, chemical burns\, metastatic carcinoma and others. \nThis dinner is open to doctors and staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-kihei-q219/
LOCATION:Humble Market Kitchin\, 3700 Wailea Alanui Dr\, Wailea\, HI\, 96753\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-161721278-e1663109105496.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190417T183000
DTEND;TZID=UTC:20190417T210000
DTSTAMP:20260424T023928
CREATED:20190315T040225Z
LAST-MODIFIED:20190315T040225Z
UID:19185-1555525800-1555534800@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Pittsburgh\, PA
DESCRIPTION:Billing & Coding\nDiscussion Outline:\nBilling and Coding is a day in and day out function our practices must master. It’s critical to cash flow\, customer satisfaction\, and a practice’s bottom line. For our upcoming Peer to Peer Dinner Teri Thurston\, PECAA’s Billing and Coding Advisor\, will join us as we explore strategies for managing this process. Our discussion points will include: \n\nDo you bill in-house or outsource your billing?\nWhat courses have you taken to better educate yourself and your staff on billing & coding techniques?\nWhat approaches are successful in obtaining patient data prior to the appointment time?\nWhat resources are helpful when determining eligibility and insurance benefits?\nDoes staff determine both medical and vision eligibility and benefits for each visit? Even if the patient schedules for a vision exam?\nDo you code each visit and then submit to your biller\, or do you have someone else in the office do the coding for you?\nDo you have a process to check your coding and chart for errors on a regular basis in-house?\nMuch more!\n\nThis dinner is open to doctors and staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-pittsburgh-q219/
LOCATION:Ruth Chris – Pittsburgh\, Six PPG Place\, Pittsburgh\, PA\, 15222\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-Dinner-Dining-Wine-Cheers-Part-118511204-e1663190023891.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190417T071500
DTEND;TZID=UTC:20190417T115500
DTSTAMP:20260424T023928
CREATED:20190228T073452Z
LAST-MODIFIED:20190307T055926Z
UID:18935-1555485300-1555502100@portal.pecaa.com
SUMMARY:Optical Merchandising Workshop: Cleveland\, OH
DESCRIPTION:Optical Merchandising Workshop\nAccording to the MBA Practice Profile\, frame\, lens\, and contact lens sales account for 60 percent of total revenue\, making it the largest single source of revenue in an independent optometric practice. When lens products and frame inventory is strategic\, the optical can be a profit center. On the contrary\, when there is no form of inventory management\, merchandising\, or marketing in place\, some of the important choices required for success are not made consciously. \nWe invite Doctors\, Managers\, Spectacle Opticians\, Contact Lens Opticians and Paraoptometric Technicians to a half-day Optical Merchandising Workshop designed to give attendees a better understanding on the process of merchandising\, creating compelling frame displays and managing frame inventory in order to maximize profitability. \nThe workshop is open to PECAA Members & non-Memberes and is 100% free to attend. Earn four hours of COPE & ABO credit. \nWe hope to see you there! \nREGISTER NOW \nVIEW AGENDA
URL:https://portal.pecaa.com/event/optical-merchandising-workshop-cleveland/
LOCATION:Cleveland Airport Marriott\, 4277 West 150th St\, Cleveland\, OH\, 44135\, United States
CATEGORIES:Regional Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190416T183000
DTEND;TZID=UTC:20190416T210000
DTSTAMP:20260424T023928
CREATED:20190315T045700Z
LAST-MODIFIED:20190315T045700Z
UID:19199-1555439400-1555448400@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Orlando\, FL
DESCRIPTION:Return on Office Operations Investment\nDiscussion Outline:\nAs Independent Optometric Practices we naturally focus on our patients\, and serving their vision needs. Meanwhile\, our office operations – with multiple wheels in motion – support this primary mission. At our upcoming Peer to Peer dinner we’ll take a look at different options for investing in our operations\, and what kind of return we might expect. Among our possible discussion points: \n\nCompliance software and systems (like Abyde)\nPhone/text management systems (like Weave)\nWeb and Media Services (like Innexus)\nInterior Design Services (like Eye Designs)\nCredit Card Processing Options (like CardPay)\n\nTyler Judkins\, PECAA Business & Financial Advisor\, will be at the dinner and is able to answer any Member questions you may have. \nThis dinner is open to doctors and staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-orlando-q219/
LOCATION:Ruth Chris – Orlando\, 7501 W. Sand Lake Rd\, Orlando\, FL\, 32819\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/peer-to-peer-dinner-party.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190416T183000
DTEND;TZID=UTC:20190416T210000
DTSTAMP:20260424T023928
CREATED:20190315T043902Z
LAST-MODIFIED:20190315T043902Z
UID:19188-1555439400-1555448400@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Honolulu\, HI
DESCRIPTION:Services & Eyewear Strategies\nDiscussion Outline:\nWe’ll gather for a conversation on two topics: \n\nBest non-Optometric Gear or Services Used by Practices – this includes anything from phone/text systems\, Compliance Software\, Furnishings – let’s share our latest tips.\nSeasonal & Recreational Eyewear Strategies – what kinds of products or services can take advantage of specialized needs like swim goggles\, impact resistant sunglasses\, uv protection\, etc.?\n\nThis dinner is open to doctors and staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-oahu-q219/
LOCATION:Ruth’s Chris – Honolulu\, 500 Ala Moana Blvd Suite 6C\, Honolulu\, HI\, 96813\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/02/bigstock-Business-People-Meeting-Eating-137506574-e1663109065501.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190416T100000
DTEND;TZID=UTC:20190416T110000
DTSTAMP:20260424T023928
CREATED:20190409T032310Z
LAST-MODIFIED:20190409T032310Z
UID:19485-1555408800-1555412400@portal.pecaa.com
SUMMARY:Webinar: PECAA's Integrated Eye Care Initiative
DESCRIPTION:See What’s New… PECAA’s Integrated Eye Care Initiative\nDate & Time: Tuesday\, April 16\, 2019  |  10:00am – 11:00am Pacific\nPresented by: Jim Grue\, OD\, IECI Director \nCourse Description: \nJoin us for an introduction on PECAA’s new program\, the Integrated Eye Care Initiative\, and the new materials available to help support your practice. \nAttendees will learn: \n\nWhere is our profession heading in the transition to value-driven healthcare and why does it matter?\nHow can you use the IECI program and the new materials on the website to identify what other providers in your community are already doing to prepare for healthcare reform?\nThe vision of where healthcare reform is heading and what you should be doing to be a successful part of the new value-driven model being put in place.\n\nREGISTER NOW
URL:https://portal.pecaa.com/event/ieci/
LOCATION:WA
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/08/webinar-image.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190409T183000
DTEND;TZID=UTC:20190409T210000
DTSTAMP:20260424T023928
CREATED:20190307T060942Z
LAST-MODIFIED:20190307T060942Z
UID:19020-1554834600-1554843600@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Salt Lake City\, UT
DESCRIPTION:Maximizing Your PECAA Benefits\nDiscussion Outline:\nAs PECAA grows\, the breadth of Member benefits continues to expand as well. At our upcoming Peer to Peer dinner\, we’ll take a few moments to review PECAA’s past\, then focus on the latest vendor partner developments and cover the many other benefits that can add value to your practice. Please join us for an evening of great food and conversation\, including: \n\nPECAA Origins: Three ODs; one vision for private optometric practice\nConsulting: How PECAA’s Member Business Advisor (MBA) team assists Members\nTraining: New resources to empower your staff and in turn\, your practice\nConnect: Building community the PECAA way\n\nPECAA Business & Financial Advisor Tyler Judkins will be in attendance and is able to answer any Member questions that arise. \nThis dinner is open to doctors and 1-2 key staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-saltlakecity-q119/
LOCATION:Ruth’s Chris – Salt Lake City\, 275 S West Temple\, Salt Lake City\, UT\, 84101\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/07/ptp-dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190409T100000
DTEND;TZID=UTC:20190409T110000
DTSTAMP:20260424T023928
CREATED:20190312T012539Z
LAST-MODIFIED:20190312T012539Z
UID:19098-1554804000-1554807600@portal.pecaa.com
SUMMARY:Webinar: Compliant Vs. Committed: Changing Behavior In Your Office
DESCRIPTION:Compliant Vs. Committed: Changing Behavior In Your Office\nDate & Time: Tuesday\, April 9\, 2019  |  10:00am – 11:00am Pacific\nPresented by: Joy Gibb\, ABOC \nCourse Description: \nHave you ever wondered how you can motivate and inspire your team to specific actions? This course will explore ways you can change behavior so that team members are more than just compliant\, but instead committed to giving the best service and creating the best environment possible. We will also explore how this change starts at the top and moves through the entire team. \nREGISTER NOW
URL:https://portal.pecaa.com/event/changing-behavior/
LOCATION:WA
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/Webinar-Header-Image.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190403T183000
DTEND;TZID=UTC:20190403T210000
DTSTAMP:20260424T023928
CREATED:20190308T074212Z
LAST-MODIFIED:20190308T074212Z
UID:19069-1554316200-1554325200@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Houston\, TX
DESCRIPTION:Understanding the Basics of Financial Analysis\nDiscussion Outline:\nOur gut perceptions of how our practices are performing are sometimes on the mark\, yet often certain salient aspects capture our attention more than others. It may seem – anecdotally – that contact lens fittings are on the uptick\, or that a certain demographic of customer is dropping off a bit\, etc. when in fact other unseen trends are impacting our businesses more. \nMuch of the answer lies in tracking our practices’ Key Metrics. Using consistent benchmarks facilitates reasoned decision making that responds to our true strengths and weaknesses in the marketplace. At our upcoming dinner Bryan Hoban\, PECAA Member Business Manager\, will join us as we discuss: \n\nTypes of Metrics: revenue\, optical\, staffing\, clinical. How do we best understand and group them?\nTools to record key metrics in real time\, including those in the PECAA portfolio (e.g. SuccessTrack) that support more accurate and meaningful tracking.\nThe bottom line: using your metrics to improve the future performance of your practice.\n\nThis dinner is open to doctors and 1-2 key staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-houston-q219/
LOCATION:Ruth Chris – Houston\, 5433 Westheimer Rd #100\, Houston\, TX\, 77027\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190403T183000
DTEND;TZID=UTC:20190403T210000
DTSTAMP:20260424T023928
CREATED:20190226T041627Z
LAST-MODIFIED:20190306T012438Z
UID:18875-1554316200-1554325200@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Richland\, WA
DESCRIPTION:Salaries\nDiscussion Outline:\nFew questions challenge small business owners more than the issue of staff salaries. While many practice owners express the desire to pay a “market rate\,” determining just what that is often proves frustrating. At this dinner\, we’ll enjoy a fine meal and discuss together how best to approach the salary question: \n\nSalary surveys: Are they useful? What are their strengths and downfalls?\nComparables: When are two positions named the same thing\, but really different? How do job descriptions differ for the same job title? How often is the actual work done out of alignment with the job description?\nCost of Living: How do we gauge local area cost of living and year over year changes?\nPromotions: How do we account for the value of experience\, before joining a practice\, and at the same practice?\n\nPlease note that due to the sensitive nature of this topic\, this dinner will be limited to ODs\, practice owners and managers who handle HR. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-richland-q119-2/
LOCATION:Lulu’s Craft Bar & Kitchen\, 606 Columbia Point Dr\, Richland\, WA\, 99352\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/07/peer-to-peer-dinner-table-e1663190121362.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190328T183000
DTEND;TZID=UTC:20190328T210000
DTSTAMP:20260424T023928
CREATED:20190226T041055Z
LAST-MODIFIED:20190226T041055Z
UID:18872-1553797800-1553806800@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Chicago\, IL
DESCRIPTION:Maximizing Your PECAA Benefits\nDiscussion Outline:\nAs PECAA grows\, the breadth of Member benefits continues to expand as well. At our upcoming Peer to Peer dinner\, we’ll take a few moments to review PECAA’s past\, then focus on the latest vendor partner developments and cover the many other benefits that can add value to your practice. Please join us for an evening of great food and conversation\, including: \n\nPECAA Origins: Three ODs; one vision for private optometric practice\nConsulting: How PECAA’s Member Business Advisor (MBA) team assists Members\nTraining: New resources to empower your staff and in turn\, your practice\nConnect: Building community the PECAA way\n\nPECAA Member Business Manager Bryan Hoban will be in attendance and is able to answer any Member questions that arise. \nThis dinner is open to doctors and 1-2 key staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-chicago-q119/
LOCATION:Fulton Market Kitchen\, 311 N. Sangamon St.\, Chicago\, IL\, 60607\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-catering-food-89562044.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190328T183000
DTEND;TZID=UTC:20190328T210000
DTSTAMP:20260424T023928
CREATED:20190226T040802Z
LAST-MODIFIED:20190226T040802Z
UID:18869-1553797800-1553806800@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Des Moines\, IA
DESCRIPTION:Maximizing Your PECAA Benefits\nDiscussion Outline:\nAs PECAA grows\, the breadth of Member benefits continues to expand as well. At our upcoming Peer to Peer dinner\, we’ll take a few moments to review PECAA’s past\, then focus on the latest vendor partner developments and cover the many other benefits that can add value to your practice. Please join us for an evening of great food and conversation\, including: \n\nPECAA Origins: Three ODs; one vision for private optometric practice\nConsulting: How PECAA’s Member Business Advisor (MBA) team assists Members\nTraining: New resources to empower your staff and in turn\, your practice\nConnect: Building community the PECAA way\n\nThis dinner is open to doctors and 1-2 key staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-desmoine-q119/
LOCATION:801 Chophouse\, 801 Grand Ave\, Des Moines\, IA\, 50309\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-Dinner-Dining-Wine-Cheers-Part-118511204-e1663190023891.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190327T183000
DTEND;TZID=UTC:20190327T210000
DTSTAMP:20260424T023928
CREATED:20190215T064342Z
LAST-MODIFIED:20190215T064342Z
UID:18808-1553711400-1553720400@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: San Diego\, CA
DESCRIPTION:Maximizing Your PECAA Benefits\nDiscussion Outline:\nAs PECAA grows\, the breadth of Member benefits continues to expand as well. At our upcoming Peer to Peer dinner\, we’ll take a few moments to review PECAA’s past\, then focus on the latest vendor partner developments and cover the many other benefits that can add value to your practice. Please join us for an evening of great food and conversation\, including: \n\nPECAA Origins: Three ODs; one vision for private optometric practice\nConsulting: How PECAA’s Member Business Advisor (MBA) team assists Members\nTraining: New resources to empower your staff and in turn\, your practice\nConnect: Building community the PECAA way\n\nJenny Wiley\, PECAA’s Practice Operations Advisor\, will be in attendance at the dinner to help answer Member questions. \nThis dinner is open to doctors and 1-2 key staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-sandiego-q119/
LOCATION:Fleming’s Prime Steakhouse – San Diego\, 8970 University Center Ln\, San Diego\, CA\, 92122\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/peer-to-peer-dinner-party.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190326T183000
DTEND;TZID=UTC:20190326T210000
DTSTAMP:20260424T023928
CREATED:20190206T013723Z
LAST-MODIFIED:20190206T013723Z
UID:18579-1553625000-1553634000@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Los Angeles\, CA
DESCRIPTION:Maximizing Your PECAA Benefits\nDiscussion Outline:\nAs PECAA grows\, the breadth of Member benefits continues to expand as well. At our upcoming Peer to Peer dinner\, we’ll take a few moments to review PECAA’s past\, then focus on the latest vendor partner developments and cover the many other benefits that can add value to your practice. Please join us for an evening of great food and conversation\, including: \n\nPECAA Origins: Three ODs; one vision for private optometric practice\nConsulting: How PECAA’s Member Business Advisor (MBA) team assists Members\nTraining: New resources to empower your staff and in turn\, your practice\nConnect: Building community the PECAA way\n\nJenny Wiley\, PECAA’s Practice Operations Advisor\, will be in attendance at the dinner to help answer Member questions. \nThis dinner is open to doctors and 1-2 key staff Members.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-la-q119/
LOCATION:Maggiano’s Little Italy – The Grove\, 189 The Grove Drive\, Los Angeles\, CA\, 90036\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/peer-to-peer-dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190326T100000
DTEND;TZID=UTC:20190326T110000
DTSTAMP:20260424T023928
CREATED:20190227T001042Z
LAST-MODIFIED:20190227T001042Z
UID:18891-1553594400-1553598000@portal.pecaa.com
SUMMARY:Webinar: The Seven Fundamentals of Effective Merchandising
DESCRIPTION:The Seven Fundamentals of Effective Merchandising\nDate & Time: Tuesday\, March 26\, 2019  |  10:00am – 11:00am Pacific\nPresented by: Doug Martin\, Master of Management\, Innexus \nCourse Description: \nLearn the seven techniques used to create effective retail merchandise displays and strong merchandising statements – because you only get one chance to make a great first impression. \nREGISTER NOW
URL:https://portal.pecaa.com/event/social-media-efforts-2/
LOCATION:WA
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/08/webinar-image.jpg
END:VEVENT
END:VCALENDAR