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X-WR-CALDESC:Events for PECAA | Professional Eye Care Associates of America
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TZID:UTC
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DTSTART:20190101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20191106T183000
DTEND;TZID=UTC:20191106T210000
DTSTAMP:20260423T104551
CREATED:20191003T041439Z
LAST-MODIFIED:20191003T041439Z
UID:21538-1573065000-1573074000@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Portland\, OR
DESCRIPTION:KPI’s & Financial Analysis\nWhile sometimes our “gut perceptions” of how our practices are performing can be on the mark\, certain salient aspects often capture our attention more than others. It may seem – anecdotally – that contact lens fittings are on the uptick\, or that a certain demographic of customer is dropping off a bit\, etc.\, when other unseen trends are impacting our businesses more. \nMuch of the answer lies in tracking our practices’ Key Performance Indicators (KPIs). Using consistent benchmarks facilitates reasoned decision making that responds to our true strengths and weaknesses in the marketplace. Please join us for a good meal at our upcoming dinner as we discuss: \n\nU.S. Averages versus Oregon Averages\nTypes of Metrics: revenue\, optical\, staffing\, clinical. How do we best understand and group them?\nTools to record key metrics in real time\, including those in the PECAA portfolio (e.g. SuccessTrack) that support more accurate and meaningful tracking.\nThe bottom line: using your metrics to improve the future performance of your practice.\n\nBryan Hoban\, Manager of PECAA’s Member Business Advisory team\, will guide our discussion. \nThis dinner is open to doctors and managers who handle practice finances. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-portland-q419/
LOCATION:Headwaters at the Heathman Hotel\, 1001 SW Broadway\, Portland\, OR\, 97205\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-161721278-e1663109105496.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191106T071500
DTEND;TZID=UTC:20191106T115500
DTSTAMP:20260423T104551
CREATED:20191010T013446Z
LAST-MODIFIED:20191010T013446Z
UID:21626-1573024500-1573041300@portal.pecaa.com
SUMMARY:Selling Strategies Workshop: Scottsdale\, AZ
DESCRIPTION:Selling Strategies Workshop\nWhile 70 percent of patients report having their eye exam performed by an independent eye care professional\, only 46 percent of patients reported to purchasing their eyewear from them. Patients have more choices for purchasing than ever before\, and this shows approximately 1 in 3 patients walk out without purchasing from their independent eye care professional. While most optometry and opticianry training focuses on the clinical and technical aspects of the industry\, few include formal sales and retail training. Since frame\, lens\, and contact sales account for an average of 60% of an optometric office’s total revenue\, this is a major problem that needs solving. \nWe invite Doctors\, Managers\, Spectacle Opticians\, Contact Lens Opticians and Paraoptometric Technicians to a half-day Selling Workshop designed to provide specific strategies to help you win the online retail battle and teaches specific ways to differentiate your business while giving patients a reason to buy from you – not online. Training also includes specific verbiage and scripting to better communicate vision solutions to patients and overcome their purchasing hesitation\, while helping better understand the business aspects to operate more efficiently and cost-effectively. \nThe workshop is open to PECAA Members & non-Members and is 100% free to attend. Earn COPE\, ABO\, NCLE and CPC credit. \nWe hope to see you there! \nREGISTER NOW \nVIEW AGENDA
URL:https://portal.pecaa.com/event/selling-strategies-workshop-scottsdale/
LOCATION:Scottsdale Marriott Suites Old Town\, 7375 East 3rd Ave\, Scottsdale\, AZ\, 85251\, United States
CATEGORIES:Regional Events
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2019/10/unnamed.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191105T183000
DTEND;TZID=UTC:20191105T210000
DTSTAMP:20260423T104551
CREATED:20191022T055503Z
LAST-MODIFIED:20191022T055503Z
UID:21745-1572978600-1572987600@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: San Diego\, CA
DESCRIPTION:Open Forum\nFor our upcoming Peer to Peer dinner we’ll gather at ifly – the Indoor Skydiving facility. \nOur evening will start reception style with a brief presentation from our vendor sponsor. Next\, we’ll suit up and be professionally guided through the “skydiving” process where everyone has a turn. Afterwards\, we’ll regroup for dinner and conversation. \nThe skydiving portion is doable for all ages and skill levels – however\, you are also welcome to just observe if you’d prefer. \nThis dinner is open to doctors and 2-3 staff members per practice. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-sandiego-q419/
LOCATION:iFly\, 2385 Camino Del Rio N\, San Diego\, CA\, 92108\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191105T183000
DTEND;TZID=UTC:20191105T210000
DTSTAMP:20260423T104551
CREATED:20191012T031036Z
LAST-MODIFIED:20191012T031036Z
UID:21658-1572978600-1572987600@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Spokane\, WA
DESCRIPTION:Maximizing the Patient Experience\nMany companies have made customer experience the top priority in their business for a simple reason; happy customers make loyal customers and loyal customers drive higher revenues. The challenges are implementing and delivering this strategy successfully. Among the topic points we’ll discuss together: \n\nWinning the first impression\nDelivering a successful patient journey\nMeasuring the patient experience\n\nAre you delivering an exceptional patient experience? Is every interaction in the patient journey the best experience possible? Join us to discuss how to maximize the patient experience to help grow your practice. \nPECAA’s Practice Operations Advisor\, Jenny Wiley\, will be onsite at this event to answer any questions you may have. \nThis dinner is open to doctors and 2-3 key staff members. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-spokane-q419/
LOCATION:Anthony’s\, 510 N Lincoln Ste\, Spokane\, WA\, 99201\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-Dinner-Dining-Wine-Cheers-Part-118511204-e1663190023891.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191105T100000
DTEND;TZID=UTC:20191105T110000
DTSTAMP:20260423T104551
CREATED:20191022T043703Z
LAST-MODIFIED:20191022T043703Z
UID:21739-1572948000-1572951600@portal.pecaa.com
SUMMARY:Webinar: Introducing PECAA's Association Health Plan
DESCRIPTION:Introducing PECAA’s Association Health Plan\nDate & Time: Tuesday\, November 5\, 2019  |  10:00am – 11:00am Pacific\nPresented by: Bryan Hoban\, PECAA & Patrick Thornton\, Anderson Thornton Consultants \nCourse Description: \nJoin us for an introductory webinar on PECAAHP\, a health care solution designed to help independent eye care practices leverage PECAA’s group buying power as part of a larger\, combined unit to purchase health care benefits at competitive rates. \nWe’ll discuss the new level-funded benefits plan offered through the Aetna network and how you go about getting your free no-obligation quote. If you have questions about the plan\, we hope you’ll join us for a Q & A at the conclusion of the webinar. \nREGISTER NOW
URL:https://portal.pecaa.com/event/association-health-plan/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/Webinar-Header-Image.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191104T183000
DTEND;TZID=UTC:20191104T210000
DTSTAMP:20260423T104551
CREATED:20191003T040013Z
LAST-MODIFIED:20191003T040013Z
UID:21527-1572892200-1572901200@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Dallas\, TX
DESCRIPTION:Integrated Eye Care Initiative\nWe are now on the cusp of the second wave of healthcare reform being driven by the 21st Century Cures Act and the transition from fee-for-service to outcome-based care. \nThe definition of success under outcome-based care is different than it was under fee-for-service and is continually evolving. With all of the demands on you as a provider\, PECAA’s Integrated Eye Care Initiative (IECI) is here to help take the mystery away from the changes that are occurring in healthcare delivery and work with you to create a strategy and customized pathway to success. \nAt our upcoming Dallas dinner\, we take a look at this critical PECAA program. Some of the talking points include: \n\nIs It Time to Stop Hitting the Snooze Button? A Paradigm Shift for Eye Care.\nWhat Should My Practice Be Doing Now?\nCommunity Research: What’s Happening in My Backyard?\nElectronic Communications: How Can I Save 10 Minutes on Every New Patient?\n\nThis dinner is open to doctors and practice managers. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-dallas-q419/
LOCATION:Del Frisco’s Grille – Dallas\, 1200 E Southlake Blvd\, Southlake\, TX\, 76092\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/02/bigstock-Business-People-Meeting-Eating-137506574-e1663109065501.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191030T183000
DTEND;TZID=UTC:20191030T210000
DTSTAMP:20260423T104551
CREATED:20191003T040528Z
LAST-MODIFIED:20191003T040528Z
UID:21533-1572460200-1572469200@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: San Antonio\, TX
DESCRIPTION:Integrated Eye Care Initiative\nWe are now on the cusp of the second wave of healthcare reform being driven by the 21st Century Cures Act and the transition from fee-for-service to outcome-based care. \nThe definition of success under outcome-based care is different than it was under fee-for-service and is continually evolving. With all of the demands on you as a provider\, PECAA’s Integrated Eye Care Initiative (IECI) is here to help take the mystery away from the changes that are occurring in healthcare delivery and work with you to create a strategy and customized pathway to success. \nAt our upcoming San Antonio dinner\, we take a look at this critical PECAA program. Some of the talking points include: \n\nIs It Time to Stop Hitting the Snooze Button? A Paradigm Shift for Eye Care.\nWhat Should My Practice Be Doing Now?\nCommunity Research: What’s Happening in My Backyard?\nElectronic Communications: How Can I Save 10 Minutes on Every New Patient?\n\nThis dinner is open to doctors and practice managers. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-sanantonio-q419/
LOCATION:Ruth Chris – San Antonio\, 17803 La Cantera Terrace\, San Antonio\, TX\, 78256\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/peer-to-peer-dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191029T183000
DTEND;TZID=UTC:20191029T210000
DTSTAMP:20260423T104551
CREATED:20191010T035801Z
LAST-MODIFIED:20191010T035801Z
UID:21635-1572373800-1572382800@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Milwaukee\, WI
DESCRIPTION:Vision Insurance: Pros & Cons\nVision insurance plays a role in just about every eyecare practice\, even if you are not directly contracted. Navigating the coverage and benefit structure of each plan can be a challenge. Today\, patients have even more choices for purchasing than ever before\, making our understanding of vision plans increasingly more essential to the financial health of the practice. \nDuring this dinner\, we will be discussing ideas on how to recognize and maximize growth opportunities through vision insurance to increase practice revenue.  \nOur topic points include: \n\nSelling techniques to increase capture rate\nKnowledge of the benefits and coverage – vision and medical\nPatient relationship building\nMarketing tips\n\nTeri Thurston\, PECAA’s Billing & Coding Advisor\, will join us to lend her expertise to our discussion. Teri will also be available for onsite practice visits while in town. \nThis dinner is open to doctors and staff members who handle billing & coding. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-milwaukee-q419/
LOCATION:Bacchus\, 925 E Wells St\, Milwaukee\, WI\, 53202\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191029T183000
DTEND;TZID=UTC:20191029T210000
DTSTAMP:20260423T104551
CREATED:20191003T040808Z
LAST-MODIFIED:20191003T040808Z
UID:21535-1572373800-1572382800@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Austin\, TX
DESCRIPTION:Integrated Eye Care Initiative\nWe are now on the cusp of the second wave of healthcare reform being driven by the 21st Century Cures Act and the transition from fee-for-service to outcome-based care. \nThe definition of success under outcome-based care is different than it was under fee-for-service and is continually evolving. With all of the demands on you as a provider\, PECAA’s Integrated Eye Care Initiative (IECI) is here to help take the mystery away from the changes that are occurring in healthcare delivery and work with you to create a strategy and customized pathway to success. \nAt our upcoming Austin dinner\, we take a look at this critical PECAA program. Some of the talking points include: \n\nIs It Time to Stop Hitting the Snooze Button? A Paradigm Shift for Eye Care.\nWhat Should My Practice Be Doing Now?\nCommunity Research: What’s Happening in My Backyard?\nElectronic Communications: How Can I Save 10 Minutes on Every New Patient?\n\nThis dinner is open to doctors and practice managers. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-dallas-q419-2/
LOCATION:Ruth Chris – Austin\, 107 West 6th Street\, Austin\, TX\, 78701\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-catering-food-89562044.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191029T100000
DTEND;TZID=UTC:20191029T110000
DTSTAMP:20260423T104551
CREATED:20190919T235032Z
LAST-MODIFIED:20190919T235032Z
UID:21397-1572343200-1572346800@portal.pecaa.com
SUMMARY:Webinar: Spring/Summer 2020 Eyewear Trends & Selection Techniques
DESCRIPTION:Spring/Summer 2020 Eyewear Trends & Selection Techniques\nDate & Time: Tuesday\, October 29\, 2019  |  10:00am – 11:00am Pacific\nPresented by: Joy Gibb\, ABOC \nCourse Description: \nHave you ever wondered why some dispensers can pick just a few frames from the board and the customer will quickly pick one of the first two or three presented to them? This course will explore some tips and tricks to help you match frame styles and colors with customer’s face shape and features. Attendees will also see the latest trends in colors\, shapes\, designs\, and textures in both eyewear and sunwear for the upcoming spring/summer 2020 season. \nREGISTER NOW
URL:https://portal.pecaa.com/event/eyewear-trends/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/08/webinar-image.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191028T183000
DTEND;TZID=UTC:20191028T210000
DTSTAMP:20260423T104551
CREATED:20191003T040307Z
LAST-MODIFIED:20191003T040307Z
UID:21530-1572287400-1572296400@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Houston\, TX
DESCRIPTION:Integrated Eye Care Initiative\nWe are now on the cusp of the second wave of healthcare reform being driven by the 21st Century Cures Act and the transition from fee-for-service to outcome-based care. \nThe definition of success under outcome-based care is different than it was under fee-for-service and is continually evolving. With all of the demands on you as a provider\, PECAA’s Integrated Eye Care Initiative (IECI) is here to help take the mystery away from the changes that are occurring in healthcare delivery and work with you to create a strategy and customized pathway to success. \nAt our upcoming Houston dinner\, we take a look at this critical PECAA program. Some of the talking points include: \n\nIs It Time to Stop Hitting the Snooze Button? A Paradigm Shift for Eye Care.\nWhat Should My Practice Be Doing Now?\nCommunity Research: What’s Happening in My Backyard?\nElectronic Communications: How Can I Save 10 Minutes on Every New Patient?\n\nThis dinner is open to doctors and practice managers. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-houston-q419/
LOCATION:Truluck’s – Houston\, 5350 Westheimer\, Houston\, TX\, 77056\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/peer-to-peer-dinner-party.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191028T183000
DTEND;TZID=UTC:20191028T210000
DTSTAMP:20260423T104551
CREATED:20190919T232407Z
LAST-MODIFIED:20190919T232407Z
UID:21392-1572287400-1572296400@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Oklahoma City\, OK
DESCRIPTION:Open Forum\nJoin us for a good meal and conversation as we open the floor up for whatever is on your mind. It’s a great time for reflections on the past year\, aspirations for 2020\, and any other topic of the day! \nThis dinner is open to doctors and 2-3 key staff members. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-okc-q419/
LOCATION:Vast\, 333 W Sheridan Ave.\, Oklahoma City\, OK\, 73102\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/peer-to-peer-image-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191024
DTEND;VALUE=DATE:20191026
DTSTAMP:20260423T104551
CREATED:20190723T233049Z
LAST-MODIFIED:20190801T031830Z
UID:20718-1571914800-1572012000@portal.pecaa.com
SUMMARY:Billing & Coding Workshop: Portland\, OR
DESCRIPTION:Billing & Coding Workshop\n*Please note that we are at capacity for this event and no longer accepting registrations.  \nLed by PECAA Billing & Coding Advisor Teri Thurston\, this two day Member-only workshop is free to attend and will include plenty of education and hands on interactive application to apply what you have learned. Together\, we will explore revenue cycle challenges and design best practice solutions to easily implement into your practice. \nWe will walk through the life cycle of a claim\, do a deep dive into the various coding scenarios involving specific insurance policies\, discuss causes behind the most common denials and provide solutions to avoid these denials proactively in the future. This is a highly interactive workshop based on challenges you face on a regular basis. Prior to the workshop\, there will be a handout for attendees to complete to let us know what takeaways you’d like to get out of the workshop.
URL:https://portal.pecaa.com/event/billing-coding-workshop-portland-or-october2019/
LOCATION:PECAA Headquarters\, 12909 SW 68th Pkwy. Ste 190\, Portland\, OR\, 97223\, United States
CATEGORIES:Regional Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191023T183000
DTEND;TZID=UTC:20191023T210000
DTSTAMP:20260423T104551
CREATED:20190913T050150Z
LAST-MODIFIED:20190913T050150Z
UID:21358-1571855400-1571864400@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Phoenix\, AZ
DESCRIPTION:Staff Peer-to-Peer: The OD/Optician Patient Handoff\n\nBest practices on using lifestyle questionnaires.\nBenefits of suggesting suitable solutions during the exam.\nThe doctor “hand-off” to the optical staff.\n\nWe will examine how these areas help to ensure a positive patient experience. \nThis dinner is open to doctors and staff members. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-phoenix-q419/
LOCATION:Bianco\, 4404 N Central Ave\, Phoenix\, AZ\, 85012\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/07/ptp-dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191023T183000
DTEND;TZID=UTC:20191023T210000
DTSTAMP:20260423T104551
CREATED:20190912T044943Z
LAST-MODIFIED:20191019T040337Z
UID:21348-1571855400-1571864400@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Minneapolis\, MN
DESCRIPTION:Knowing Your Numbers (KPI’s) & What They Mean\n*This dinner is at capacity and we are no longer accepting RSVP’s. \nOur so-called “gut perceptions” of how our practices are performing may or may not be on the mark. Certain activities may capture our attention more than others. We may think contact lens fittings are on the uptick\, or that we’re not seeing as many new patients as before\, when in fact other unseen trends are impacting our bottom line more. \nThat’s where Key Performance Indicators (KPIs) come in. Using consistent benchmarks facilitates reasoned decision making that responds to our true strengths and weaknesses in the marketplace. Joining us will be Bryan Hoban\, PECAA Member Business Manager\, will join us as we focus on KPIs: \n\nTypes of Metrics: revenue\, optical\, staffing\, clinical. Which ones are you measuring now?\nTools to record key metrics in real time\, including those in the PECAA portfolio (e.g. SuccessTrack) that support more accurate and meaningful tracking.\nApplying metrics analysis to direct real changes in your practice\nU.S. Averages versus Minnesota Averages\nCash Flow versus Profitability\n\nThis dinner is open to doctors and office managers. \nWe hope to see you there!
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-minneapolis-q419/
LOCATION:Ruth Chris – Minneapolis\, 920 2nd Avenue South\, Minneapolis\, MN\, 55402\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/07/peer-to-peer-dinner-table-e1663190121362.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191023T183000
DTEND;TZID=UTC:20191023T210000
DTSTAMP:20260423T104551
CREATED:20190912T044516Z
LAST-MODIFIED:20190912T044516Z
UID:21346-1571855400-1571864400@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Atlanta\, GA
DESCRIPTION:Independent Eye Care: Yesterday\, Today & Tomorrow\nThe Eye Care landscape for private optometric practices has changed significantly since PECAA’s founding in 2006. While gratified that PECAA’s membership has continued to enjoy healthy growth\, we are well aware the wind is not always at our backs and there are new challenges to meet. \nPlease join us as we discuss OD Alliances and their evolving role in independent eye care. Possible talking points include: \n\nThe history of Alliance Groups and their relationship to the Eye Care industry\nThe evolving relationship between vendors and Alliance Groups in an era of consolidation\nHow PECAA is positioning itself to retain our leverage as a trade association\nChanging demographics: young ODs\, the next generation of patients\, and PECAA’s response\nAnd more!\n\nThis dinner is open to doctors and 2-3 key staff members. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-atlanta-q419/
LOCATION:Ruth Chris – Atlanta\, 3285 Peachtree Rd\, Atlanta\, GA\, 30305\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2019/08/bigstock-Group-Of-Happy-Friends-Meeting-272722264.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191022T183000
DTEND;TZID=UTC:20191022T210000
DTSTAMP:20260423T104551
CREATED:20190919T232811Z
LAST-MODIFIED:20190919T232811Z
UID:21395-1571769000-1571778000@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Tulsa\, OK
DESCRIPTION:Cashing Out: The 5 W’s of Private Equity\nThese are heady days for private equity and its acquisition of private optometric practices. For many owners\, there are some very attractive offers being made. Yet\, in the end\, this is still a business transaction that requires a great deal of due diligence. \nAt our upcoming Tulsa Peer to Peer dinner\, we’ll cover the pros and cons of private equity acquisitions and explore the best strategies when choosing to engage in negotiations. \nThis dinner is open to doctors only.  \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-tulsa-q419/
LOCATION:Fleming’s Prime Steakhouse – Tulsa\, 1976 Utica Square\, Tulsa\, OK\, 74114\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191022T183000
DTEND;TZID=UTC:20191022T210000
DTSTAMP:20260423T104551
CREATED:20190912T051535Z
LAST-MODIFIED:20190912T051535Z
UID:21353-1571769000-1571778000@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: McLean\, VA
DESCRIPTION:Maximizing Your PECAA Benefits\nAs PECAA expands into a coast-to-coast presence\, we want to ensure all our members are apprised of the full range of benefits included in your PECAA membership. \nAt our upcoming dinner\, we’ll get together for an evening of great food and conversation and focus on the ways you can maximize your PECAA benefits to serve the needs of your practice. Among the points we’ll cover together: \n\nPECAA Origins: Three ODs; one vision for private optometric practice\nConnect: Building community the PECAA way\nBuild: New training resources to empower your staff\, and in turn your practice\nProsper: How PECAA’s Member Business Advisory (MBA) team helps our members\n\nPECAA’s Practice Operations Advisor\, Jenny Wiley\, will be in attendance at this event and is available to answer any questions you may have. \nThis dinner is open to doctors and 2-3 key staff members. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-maclean-q419/
LOCATION:CityWorks\, 1640 Capital One Drive North\, McLean\, VA\, 22102\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-Dinner-Dining-Wine-Cheers-Part-118511204-e1663190023891.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191018T170000
DTEND;TZID=UTC:20191018T190000
DTSTAMP:20260423T104551
CREATED:20190911T002248Z
LAST-MODIFIED:20190911T002248Z
UID:21303-1571418000-1571425200@portal.pecaa.com
SUMMARY:EastWest Reception: Cleveland\, OH
DESCRIPTION:EastWest Reception Event\nWe hope you will join us for a Happy Hour Reception taking place in conjunction with the 2019 EastWest Eye Conference. We will convene early evening on Friday\, October 18th for beverages\, hors d’oeuvres\, and the chance to connect with your colleagues. \nThis event is open to all member doctors and staff\, along with prospective members. The restaurant is just a short walk from where the conference takes place at the Cleveland Convention Center. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-eastwest-2019/
LOCATION:Urban Farmer\, 1325 East 6th St\, Cleveland\, OH\, 44114\, United States
CATEGORIES:State Association Events,Regional Events
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/02/bigstock-Business-People-Meeting-Eating-137506574-e1663109065501.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191017T170000
DTEND;TZID=UTC:20191018T180000
DTSTAMP:20260423T104551
CREATED:20190911T035733Z
LAST-MODIFIED:20190911T035733Z
UID:21314-1571331600-1571421600@portal.pecaa.com
SUMMARY:JJV Institute: Jacksonville\, FL
DESCRIPTION:Eyecare in Innovation Program at the Johnson & Johnson Vision Institute\nThe October 18\, 2019 Eyecare in Innovation program at the Johnson & Johnson Institute is designed to offer practicing optometrists a unique and interactive educational experience to enhance your success with prescribing and fitting contact lenses and evaluating ocular surface disease. Utilizing the latest equipment and products from Johnson & Johnson Vision\, this learning experience will feature a clinical overview\, on hands teaching\, and research data on Johnson & Johnson Vision products. Optometrists will have the opportunity to interact and work with a team of multi-disciplinary faculty to learn the impact of positive exam practices and leveraging the latest technology. \nThis event is exclusive to PECAA doctors only. Don’t hesitate – grab your spot today! \nRSVP NOW
URL:https://portal.pecaa.com/event/jjv-institute/
LOCATION:Johnson & Johnson Institute\, 7500 Centurion Parkway\, Jacksonville\, FL\, 32256\, United States
CATEGORIES:Regional Events
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/10/bigstock-Microphone-Over-The-Abstract-B-234842065.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191017
DTEND;VALUE=DATE:20191018
DTSTAMP:20260423T104551
CREATED:20190907T010330Z
LAST-MODIFIED:20190907T010330Z
UID:21258-1571310000-1571328900@portal.pecaa.com
SUMMARY:Tradeshow: EastWest
DESCRIPTION:EastWest Eye Conference 2019\nPECAA will be exhibiting at the 2019 EastWest Eye Conference\, October 17 – October 19\, 2019 in Cleveland\, OH. Please come visit the PECAA booth (#316) and say hello to our representatives!
URL:https://portal.pecaa.com/event/eastwest-2019/
LOCATION:Cleveland Convention Center\, 300 Lakeside Ave E\, Cleveland\, OH\, 44113\, United States
CATEGORIES:State Association Events,Regional Events
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2019/09/Cleveland-Convention-Center.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191016T183000
DTEND;TZID=UTC:20191016T210000
DTSTAMP:20260423T104551
CREATED:20190917T231057Z
LAST-MODIFIED:20190917T231057Z
UID:21385-1571250600-1571259600@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Coralville\, IA
DESCRIPTION:PECAA Update & Future Eye Care Trends\nCome join us as we gather for a good meal and conversation. I’ll share the latest updates on PECAA benefits\, and we can share our insights on the future trends in the Eye Care business. \nThis dinner is open to doctors and 2-3 key staff members. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-coralville-q419/
LOCATION:30hop\, 900 E 2nd Ave\, Coralville\, IA\, 52241\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-catering-food-89562044.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191016T183000
DTEND;TZID=UTC:20191016T210000
DTSTAMP:20260423T104551
CREATED:20190917T230611Z
LAST-MODIFIED:20190917T230611Z
UID:21382-1571250600-1571259600@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Raleigh\, NC
DESCRIPTION:The Integrated Eye Care Initiative\nWe are now on the cusp of the second wave of healthcare reform being driven by the 21st Century Cures Act and the transition from fee-for-service to outcome-based care. \nThe definition of success under outcome-based care is different than it was under fee-for-service and is continually evolving. With all of the demands on you as a provider\, PECAA’s Integrated Eye Care Initiative (IECI) is here to help take the mystery away from the changes that are occurring in healthcare delivery and work with you to create a strategy and customized pathway to success. \nAt our upcoming Raleigh dinner\, Dr. Jim Grue\, IECI Director\, will provide an overview of this critical PECAA program. Among the talking points: \n\nIs It Time to Stop Hitting the Snooze Button? A Paradigm Shift for Eye Care.\nWhat Should My Practice Be Doing Now?\nCommunity Research: What’s Happening in My Backyard?\nElectronic Communications: How Can I Save 10 Minutes on Every New Patient?\n\nThis dinner is open to doctors and practice managers. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-raleigh-q419/
LOCATION:Midtown Grill\, 4421 Six Forks Road\, Raleigh\, NC\, 27609\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/bigstock-161721278-e1663109105496.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191016T071500
DTEND;TZID=UTC:20191016T115500
DTSTAMP:20260423T104551
CREATED:20190830T075957Z
LAST-MODIFIED:20190830T075957Z
UID:21116-1571210100-1571226900@portal.pecaa.com
SUMMARY:Selling Strategies Workshop: Salt Lake City\, UT
DESCRIPTION:Selling Strategies Workshop\nWhile 70 percent of patients report having their eye exam performed by an independent eye care professional\, only 46 percent of patients reported to purchasing their eyewear from them. Patients have more choices for purchasing than ever before\, and this shows approximately 1 in 3 patients walk out without purchasing from their independent eye care professional. While most optometry and opticianry training focuses on the clinical and technical aspects of the industry\, few include formal sales and retail training. Since frame\, lens\, and contact sales account for an average of 60% of an optometric office’s total revenue\, this is a major problem that needs solving. \nWe invite Doctors\, Managers\, Spectacle Opticians\, Contact Lens Opticians and Paraoptometric Technicians to a half-day Selling Workshop designed to provide specific strategies to help you win the online retail battle and teaches specific ways to differentiate your business while giving patients a reason to buy from you – not online. Training also includes specific verbiage and scripting to better communicate vision solutions to patients and overcome their purchasing hesitation\, while helping better understand the business aspects to operate more efficiently and cost-effectively. \nThe workshop is open to PECAA Members & non-Members and is 100% free to attend. Earn COPE\, ABO\, NCLE and CPC credit. \nWe hope to see you there! \nREGISTER NOW \nVIEW AGENDA
URL:https://portal.pecaa.com/event/selling-strategies-workshop-slc/
LOCATION:Sheraton Salt Lake City Hotel\, 150 W 500 S\, Salt Lake City\, UT\, 84101\, United States
CATEGORIES:Regional Events
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2019/08/o-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191015T100000
DTEND;TZID=UTC:20191015T110000
DTSTAMP:20260423T104551
CREATED:20190927T055739Z
LAST-MODIFIED:20190927T055739Z
UID:21462-1571133600-1571137200@portal.pecaa.com
SUMMARY:Webinar: Employment Law Update 2019
DESCRIPTION:Employment Law Update 2019\nDate & Time: Tuesday\, October 15\, 2019  |  10:00am – 11:00am Pacific\nPresented by: Sharon Jutila\, AmeriBen \nCourse Description: \nThe laws relevant in the workplace are changing all the time. Whether it is a new interpretation of an existing law or regulation\, or new legislation passed at the federal\, state\, or local level the employees that are responsible for making sure these laws are enforced in the workplace must be informed of all these changes to ensure appropriate policies are created or updated and all employees are informed of the new requirements. Additionally\, laws being passed at the state or local level are often bell-weather warnings of employment issues that may be coming to your state or community in the near future. Join us for this informative look at what is going on in the area of employment law and how it may affect your company now or in the near future. \nREGISTER NOW
URL:https://portal.pecaa.com/event/employment-law-3/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/08/webinar-image.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191015T071500
DTEND;TZID=UTC:20191015T115500
DTSTAMP:20260423T104551
CREATED:20190830T040740Z
LAST-MODIFIED:20190830T040740Z
UID:21103-1571123700-1571140500@portal.pecaa.com
SUMMARY:Selling Strategies Workshop: Dallas\, TX
DESCRIPTION:Selling Strategies Workshop\nWhile 70 percent of patients report having their eye exam performed by an independent eye care professional\, only 46 percent of patients reported to purchasing their eyewear from them. Patients have more choices for purchasing than ever before\, and this shows approximately 1 in 3 patients walk out without purchasing from their independent eye care professional. While most optometry and opticianry training focuses on the clinical and technical aspects of the industry\, few include formal sales and retail training. Since frame\, lens\, and contact sales account for an average of 60% of an optometric office’s total revenue\, this is a major problem that needs solving. \nWe invite Doctors\, Managers\, Spectacle Opticians\, Contact Lens Opticians and Paraoptometric Technicians to a half-day Selling Workshop designed to provide specific strategies to help you win the online retail battle and teaches specific ways to differentiate your business while giving patients a reason to buy from you – not online. Training also includes specific verbiage and scripting to better communicate vision solutions to patients and overcome their purchasing hesitation\, while helping better understand the business aspects to operate more efficiently and cost-effectively. \nThe workshop is open to PECAA Members & non-Members and is 100% free to attend. Earn COPE\, ABO\, NCLE and CPC credit. \nWe hope to see you there! \nREGISTER NOW \nVIEW AGENDA
URL:https://portal.pecaa.com/event/selling-strategies-workshop-chicago-2/
LOCATION:Sheraton DFW Airport\, 4440 W John Carpenter Fwy\, Irvine\, TX\, 75063\, United States
CATEGORIES:Regional Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191014T160000
DTEND;TZID=UTC:20191014T170000
DTSTAMP:20260423T104551
CREATED:20190614T000412Z
LAST-MODIFIED:20190830T081040Z
UID:20316-1571068800-1571072400@portal.pecaa.com
SUMMARY:OMCC - Leadership Academy
DESCRIPTION:OMCC – Leadership Academy\nDate & Time: Begins Monday\, October 14\, 2019  |  4:00pm – 5:00pm Pacific\nPresented by: Valerie Manso\, PECAA Director of Staff Education \nCourse Description:\n\n\nYou are invited to an exclusive course designed by PECAA and taught by Valerie Manso\, PECAA’s Director of Staff Education. This course is aimed at providing a solid base of skills and understanding on the basics of managing an Independent Optometric practice. \n\nThe OMCC Leadership Academy is recommended for graduates of the original OMCC; seasoned managers and others who already have a significant management background\, but did not take the original OMCC. \n\nIt is accredited by The University of Houston\, College of Optometry. \n\n\n\nThe AOMCC will consist of 6 webinars that will begin on October 14. The webinar sessions will be held from 4:00pm – 5:00pm Pacific Time and will all be recorded and made available to attendees the following day. \nThe cost is $495 for Members\, and $795 for non-Members. Registered participants will receive a GoToWebinar Invitation for the series of 6 webinars. \n\nLEARN MORE \nREGISTER NOW
URL:https://portal.pecaa.com/event/omcc-2019-2-2/
CATEGORIES:Webinars,Regional Events
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/03/PECAA-Webinars.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191010T183000
DTEND;TZID=UTC:20191010T210000
DTSTAMP:20260423T104551
CREATED:20190912T045320Z
LAST-MODIFIED:20190912T045320Z
UID:21351-1570732200-1570741200@portal.pecaa.com
SUMMARY:Peer-to-Peer Dinner: Grand Forks\, ND
DESCRIPTION:Knowing Your Numbers (KPI’s) & What They Mean\nOur so-called “gut perceptions” of how our practices are performing may or may not be on the mark. Certain activities may capture our attention more than others. We may think contact lens fittings are on the uptick\, or that we’re not seeing as many new patients as before\, when in fact other unseen trends are impacting our bottom line more. \nThat’s where Key Performance Indicators (KPIs) come in. Using consistent benchmarks facilitates reasoned decision making that responds to our true strengths and weaknesses in the marketplace. Joining us will be Tyler Judkins\, PECAA’s Business & Financial Advisor\, will join us as we focus on KPIs: \n\nTypes of Metrics: revenue\, optical\, staffing\, clinical. Which ones are you measuring now?\nTools to record key metrics in real time\, including those in the PECAA portfolio (e.g. SuccessTrack) that support more accurate and meaningful tracking.\nApplying metrics analysis to direct real changes in your practice\nU.S. Averages versus North Dakota Averages\nCash Flow versus Profitability\n\nThis dinner is open to doctors and office managers. \nWe hope to see you there! \nRSVP NOW
URL:https://portal.pecaa.com/event/peer-to-peer-dinner-grandforks-q419/
LOCATION:Sky’s Restaurant\, 322 Demers Ave\, Grand Forks\, ND\, 58201\, United States
CATEGORIES:Peer to Peer Dinners
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/dinner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191010
DTEND;VALUE=DATE:20191011
DTSTAMP:20260423T104551
CREATED:20190907T005628Z
LAST-MODIFIED:20190907T005628Z
UID:21255-1570705200-1570724100@portal.pecaa.com
SUMMARY:Tradeshow: GWCO
DESCRIPTION:GWCO 2019\nPECAA will be exhibiting at the 2019 GWCO Congress\, October 10 – October 13\, 2019 in Portland\, OR. Please come visit the PECAA booth (#607) and say hello to our representatives!
URL:https://portal.pecaa.com/event/gwco-2019/
LOCATION:Oregon Convention Center\, 777 NE Martin Luther King Jr Blvd\, Portland\, OR\, 97232\, United States
CATEGORIES:State Association Events,Regional Events
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2019/09/OCC_Solar_Array_Sustainability.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191008T110000
DTEND;TZID=UTC:20191008T120000
DTSTAMP:20260423T104551
CREATED:20190918T021827Z
LAST-MODIFIED:20190918T021827Z
UID:21388-1570532400-1570536000@portal.pecaa.com
SUMMARY:Webinar: Luxury Eyewear Sales Training for Staff
DESCRIPTION:Luxury Eyewear Sales Training for Staff\nDate & Time: Tuesday\, October 8\, 2019  |  11:00am – 12:00pm Pacific\nPresented by: Pauline Premont\, Kering \nCourse Description: \nThis webinar will provide training to discuss the Luxury Retail industry and current forecasts. We will then move towards a classification of Luxury Consumers and a description and guide of how to approach each profile\, and finally\, a defined sales journey for selling luxury. \nREGISTER NOW
URL:https://portal.pecaa.com/event/sales-training/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/jpeg:https://portal.pecaa.com/wp-content/uploads/2018/04/Webinar-Header-Image.jpg
END:VEVENT
END:VCALENDAR