Patients choose to visit your office because there’s a certain level of trust. They trust you will only recommend the very best; options worthy of your confidence will result in their best possible visual experience. It is, therefore, vital to protect and retain this trust by always living up to these expectations. Making recommendations so they are perceived as such, and not just a sales pitch, is an art; the basis of this course. During this discussion, we’ll present a series of techniques for delivering recommendations to your patients by helping them understand the benefits of such, based on how they report they “use” their eyes.

This course is approved for ABO CE and anyone who attends, is present for the entire presentation, and answers all 4 poll questions will qualify for this credit.