Practice Expansion and Growth Strategies

Discussion Outline:

During this dinner and discussion, we will focus on practice expansion and growth strategies. Possible talking points include:

• What are some of the ways we can sell more nutraceuticals and dry eye products to increase profitability?
• What are some techniques to sell multiple pairs of eyewear even when customers are on a limited vision plan?
• What are some new technologies available in the market that can increase private pay or billable procedures?
• Online competition strategies
• What are the most promising return on investments in new technologies, such as OCT, Optos?
• How do we tap into the ever-expanding millennial market?
• How do we best entice patients to patronize independent practices versus chains?

This dinner is open to doctors and up to two key staff members.

We hope to see you there!
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