From 1980’s To AI: Evolving Your Practice With Dr. Contact Lens
Presented by:
Event Details:
Date: Thursday, September 25, 2025
Time: 1:00 pm – 2:00 pm PT/4:00 pm – 5:00 pm ET
Location: Webinar
Event Description:
Get ready for a high-energy session that takes you on a journey from the analog days of the 1980’s to the AI-powered practices of today. In this presentation, Dr. Brianna Rhue will share how PECAA members can easily modernize their practice operations, eliminate inefficiencies and unlock new revenue with Dr. Contact Lens. Dr. Contact Lens is an optometry-built platform designed to help you keep more patients, more profits and more time. You will walk away with:
- Real-world examples of how practices like yours are saving multiple hours each day and boosting contact lens revenue
- Plug-and-play ideas to automate manual ordering processes and enhance the patient experience
- A fresh perspective on how AI can streamline operations without adding more to your plate
- Immediate next steps to improve team efficiency and grow annual supply capture
Why You Should Attend: This session is built for busy PECAA members looking for practical ways to evolve their practice, retain patients and boost profitability. You’ll leave with actionable strategies that can be implemented the next day and a clear roadmap for taking your practice from stuck in the past to future-proofed and thriving. If you think there is no money in contact lens sales or your team is dragged down by multiple logins or you are ready to take your practice to the next level… this webinar is for you!
About The Presenter:
Brianna Rhue, OD, FAAO, FSLS
Optometrist, Private Practice Owner, Co-founder Dr. Contact Lens
Brianna Rhue earned her undergraduate degree from the University of Arizona where she was a cheerleader before earning her Doctorate of Optometry at Nova Southeastern University. She completed her residency at the Bascom Palmer Eye Institute in Miami. Dr. Brianna Rhue is the owner of a private practice located in South Florida and co-founder and CEO of Dr. Contact Lens which made the INC 5000 list in both 2023, 2024 and 2025. She is passionate about healthcare technology, myopia management, specialty contact lens fits and practice management. She enjoys sharing her love for technology and myopia management with her colleagues and advancing her knowledge through business books to help herself and colleagues understand the business side of medicine. The book she recommends most often is Buy Back Your Time. Outside the office, she enjoys spending time with her husband and two sons, playing tennis and pickleball, standing on her head in yoga and traveling. Her favorite quote is “You can wake up everyday and build someone else’s dream, or you can wake up everyday and build your own.”
