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Capture Rates Matter: How ECPs Are Overcoming Friction At The Checkout Counter in a Cost-Conscious World.
Date & Time: Thursday, April 13, 2021 | 9:00am – 10:0am Pacific
Presented by: Esti Ross & Dr. Ben Thayil
Description:
ECPs aren’t looking for their businesses to survive; they want them to thrive. Acknowledging the challenges that exist at the checkout counter is a crucial first step to success. To better understand the interaction, and friction, between Eye Care Professionals and patients at the checkout counter, we surveyed 1,015 ECPs. The results suggest there is work to do to meet practice goals and improve patient satisfaction.
Please join us Tuesday 4/13/21 at 9:00am Pacific as Esti Ross, Marketing Manager from our vendor partner Sunbit, and Dr. Ben Thayil, Owner & Optometrist at Lifetime Vision & Eye Care and Mindsight, Inc., will explore:
- How ECPs are overcoming the most common objections to sales.
- Which business metrics mean the most to ECPs.
- How to leverage innovative tools to achieve your practice’s business goals.
